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Define value proposition at earliest stage
When you decide to start online campaign, the first thing you need to do is to think about your value proposition, “why they should buy from me?”. Value proposition is the foundation of your successful...
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Dealing With Google Panda Update
3 Steps to fix Google Panda issues: 1. Duplicate Contents You can solve this by removing the duplicate contents. If for one reason you don’t/can’t remove it, just put canonical tag on ... section: 2....
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Headline That Trigger Conversion
Using question for headline is good idea to grab visitor attention. But, how do you know a headline will convert better in your business website? To get the sense, compare below headlines: Headline 1:...
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Put link in your website logo
Although there is no specific rule written, placing a homepage link in website logo has naturally become a “standard” in internet. But I still found many business websites doesn’t have this link. Some...
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Project: Conversion optimization for plumbing business website
I am working on a new project in Feb’13, it is creating a website to drive relevant traffics and generate calls/orders for plumbing companies in a city of US. To boost the conversion rate, I need to...
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SEO for Multi-language Website
International website often provide multi-language contents for their local audience. Even-though mutli-language content contribute a good experience to local audience, it could create “duplicate...
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Common Used Call to Action Sample
Here are few sample of call to action for your business website. Contact us Learn more Call now! Choose the plan Take our Survey Sign up today Subscribe today Join our mailing list Request a...
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Start-ups, what you need for your website?
Check your website, are these information available on your website? About Us (Story – Team – Get Involved) Features How it works Pricing Watch video Gallery / Screenshots White Paper How to Blog Press...
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A Great Example of Shareable Content
Watch this Volkswagen’s video to get the sense: This video is the most viewed video (near 60 millions) compare to other conventional video ads of Volkswagen (below 1 million). So what we learn from...
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IDEA: Obtain user feedback on Google Dictionary
Hi Google, Here is an improvement idea for your Google dictionary product, a way to collect user picks definition data. (read the explanation below) The current definition list result on Google...
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